21,800 shops from 76 types of businesses involved – YES the greatest shopping festival in Korea is just around the corner – ‘The Korea Grand Sale 2012’. The event will begin on January 9^th, 2012 and will last until February 29^th. For 52 days, major attractions in cities including Seoul, Busan, and Jeju Island (recently voted one of the ‘New7Wonders of Nature’) will offer great discounts to international visitors. During the festival an array of events are to be held including K-POP concerts, Hallyu (Korean Wave) Star charity bazaars, Korean movie events and much more!

The aim is to make the offering not just shopping but also a cultural experience for international tourists. Hence the ‘One More Night Promotion’ will allow international visitors staying three nights to get an extra night free, within one of the 42 participating hotels

During the festival, a free shuttle bus will operate the Seoul-Busan and Seoul-Jeonju routes once per day except for Mondays to promote tourism across the country. A free shuttle bus will also operate and tour major attractions in Seoul including the Gangbuk area (Myeong-dong, Dongdaemun, and more) and the Gangnam area (Cheongdam-dong and Apgujeong, and more), three times a day (one in the morning and two in the afternoon) for three days (Tuesday, Thursday, and Saturday) a week, offering convenient transport for international tourists.

Co-organized by the Visit Korea Committee and the Ministry of Culture, Sports, and Tourism, the event follows the wildly popular event earlier this year. Over 21,100 shops (72 types of businesses) including major department stores, duty free shops, hotels, discount stores, and convenience stores will participate in the event, offering 10-50% discounts (based on estimates as of October 6, 2011), significantly greater than the previous sale. Following the recent shopping trend, visitors will enjoy a variety of shopping experiences (food, tourism, and culture). The event will be more than a shopping event. Rather, it will offer full-scale tourism experiences for visitors.

For more information, please visit the event’s official website at www.koreagrandsale.or.kr.

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For further information please contact:  
Mr. Ramy Salameh

Tel: 020 7321 2535

Email: london@gokorea.co.uk